How to Start a Side Gig

a year ago   •   1 min read

By Ernesto Gutierrez, MD
Photo by Myriam Jessier / Unsplash
Table of contents

Side gigs give you so much more than extra cash. In this essay, I’ll share with you how to start one.

Unfortunately, most of us buy into the idea that we should either live off of medicine entirely or switch careers altogether.

Your career does not have to be either-or.

Most doctors I meet genuinely enjoy clinical medicine. But that does not take away from wanting to do other things as well. Here are a few reasons why a side gig can be the perfect outlet:

  • It gives your brain a challenge.
  • It forces you to develop different skills.
  • It gives you a different perspective.
  • It can be an additional source of income, not tied to clinical medicine.

The best news is that, once you accept that you can be a doctor and anything else, it’s rather simple to start.

Here’s how:

Step 1: List out all the things you could talk about for 30 minutes without props or prepping.

It’s important to start with things you already know how to do.

In my case, it was easy to talk about web apps, healthcare marketing, and personal branding.

Step 2: Choose just one.

Many will come up with more than one topic. And the mistake is to want to “try them all” and see what sticks. That approach dilutes your efforts.

Instead, try one full out for 90 days and then reevaluate.

Step 3: Who can benefit.

Then figure out who is the person who can benefit from it.

Avoid thinking about who needs it! Instead, focus on who will want it!

Yes. It is this easy. Don’t overcomplicate it and explore your possibilities.

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