Build A Business That Serves Your Lifestyle
I help subject-matter experts monetize their expertise and build a business aligned with their true life goals.
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Implementing Lifestyle Design Is Easier Than You Think
Implementing lifestyle design is all about being intentional about what you want, and going after it
Having A Hard Time With Anything? That’s When Following Your Protocol Becomes Crucial
I’ve been sitting in front of my laptop for 20 minutes trying to come up with something to write about today. I have my endless idea generator. I have a…
How To Start An Online Side-Gig As A Doctor Before You Quit Your Job
If you’re a doctor, you’ve likely thought about quitting more than once these last couple of years… You know this is not the life you want but leaving a high-paying…
How To Create Your Personal Brand As A Doctor While You’re Still Employed
Have you ever wondered why self-employed physicians do not seem to burnout nearly as often as their employed counterparts? I’ve been a fractional CMO for independent medical practices and a…
4 Key Characteristics Every Kickass Lead Magnet Must Have
You just can’t grow a medical practice in 2023 without an effective lead magnet. The best lead magnets are digital assets you plug into your marketing automation platform. Your potential…
How To Use Lead Magnets To Boost Patient Conversion Rates
A lead magnet is a digital asset you offer your visitors in exchange for their email address. You’ve probably downloaded several of these in the last few years. Things like…
The 3 Automated Email Sequences Every Medical Practice Must Have In 2023
I was introduced to email marketing in 2011 during my training at Cenegenics Medical Institute. I originally went there to expand my training in Age Management Medicine. Which I did.…
Creating Content Must Be Part Of Your Marketing Plan – Here’s How To Get Started
I have been a consultant for medical practices and healthcare-related businesses for more than 6 years. In that time, I’ve helped each of these businesses put together a marketing plan…
If You Are An Independent Doctor, This Must Be The Number 1 Priority In Your Practice For 2023
Right before New Years in 2008, I learned a life lesson I’ll never forget: I was recently out of medical training and had just opened up my first private practice.…
3 Platforms For Doctors Looking To Start An Email Newsletter On A Budget
I have been a medical entrepreneur and content creator for more than a decade. During that time, I’ve learned the best way to nurture relationships with current and potential patients…
This Is Why (Almost) Every Doctor Website Sucks – According to Bestselling Author Donald Miller
Patients don’t choose a clinic, they choose a doctor.
But they don’t make this choice based on qualifications, degrees or “Top Doctor” awards…
Implementing Lifestyle Design Is Easier Than You Think
Implementing lifestyle design is all about being intentional about what you want, and going after it
The Simplest First Step To Start Building a Lifestyle Business
What’s the difference between an expert who just has an idea and one who does start building a lifestyle business?
The 3 Counterintuitive Mistakes Keeping Your Lifestyle Business Unprofitable
These 3 mistakes are what’s keeping your lifestyle business unprofitable. Especially #3
Here’s Why Coaches And Courses Don’t Work (And What To Do Instead)
This week I want to talk about why so many programs or courses don’t work. The reason being courses teach you what worked for someone else while assuming it will…
3 Ways To Fast Track Your Lifestyle Business (Before Quitting Your Job)
These are the Top 3 ways subject-matter experts can start leveraging their expertise and start making money FAST. And before quitting their job.
What is a lifestyle business? And why you should consider one.
Lifestyle design has become a priority for me. And building lifestyle businesses is my new passion as it allows subject-matter experts to serve on their terms.
Patients Don’t Choose The Best Doctor
Doctors believe that, when given a choice, patients will choose the best doctor.
But patients have no way of objectively knowing who is the “better” doctor…
Breaking the Cycle of Procrasti-Planning: How to Bring Your Digital Product to Life
Doctor, don’t let your digital product idea stay just an idea. Break the cycle of procrasti-planning and get going! Here’s how:
Why Being Interviewed on Podcasts Has Not Worked For You – And How To Change It
Over the last decade, I’ve interviewed a 119 experts for any of the 3 podcasts I’ve hosted (so far), and I’ve also been interviewed 64 times on other people’s podcasts.…
Here’s Why You Hate Talking About The Price Of Your Services To Patients – And How To Overcome It
I used to hate talking about money with patients…
Mostly because I often felt attacked if they thought the price was high or if they asked clarifying questions.