Tagged: content marketing
My 3 Favorite Tools To Curate And Review Online Content
It’s easy to overconsume content without really learning much. That’s why curating and reviewing is a crucial piece of the self-education puzzle for me. Here are 3 tools I use to help me do that.
3 Dead-Simple Steps To Create More Engaging Content As A Doctor
One thing is to create content, but another, completely different one, is getting patients to read it. That’s why you need to learn how to communicate your ideas in an engaging manner.
Creating Health Content Should Be Mandatory for Healthcare Professionals
I believe as doctors we have a moral obligation to create and publish accurate health content.
How Soon Should You Monetize Your Social Media? Sooner Than You Think! Here’s Why
The truth is you don’t need that many followers to monetize your online audience.
How To Easily Come Up With New Topics To Create Content As A Doctor
Coming up with content ideas consistently is a challenge for most doctors. But it doesn’t have to be. Here’s how to easily come up with content ideas.
There Are Only 3 Types Of Content Every Doctor Website Needs, And Almost No Website Has Them
When you are struggling to come up with content for your website, you just need to think like a potential patient: what is the type of content they want your opinion about?
Doctor, You Have To Stop Doing Free Discovery Calls
Discovery calls are a waste of time.
If you are a doctor with a private practice, you should NOT be doing discovery calls to enroll new patients. Specially not for free.
3 Simple Steps To Your First Digital Product
Creating a digital product is the simplest way to monetize your expertise in a scalable way. But most doctors overcomplicate the process. Here’s how to create your first product without the headache.
This Is How I’ve Published An Article Every Day for 137 Days Straight Without Running Out of Ideas To Write About
In December of 2013 I decided to launch an email newsletter for my stem cell clinic. We had been collecting emails from people who had inquired about our services since…
How to Monetize a Podcast When You’re Not Joe Rogan
For the past 5 years I’ve owned a podcast production company for entrepreneurs and other highly skilled individuals. And in that time, we’ve helped our fair share of podcasters. So…
Why Being Interviewed on Podcasts Has Not Worked For You – And How To Change It
Being a guest on other people’s podcasts is a great way to get more visibility as an expert. Here’s how to make the most of it.
Building In Public Is The “Cheat-Code” For Success As An Online Creator
Smart digital creators show their work early, before it’s ready and, most importantly, way before they are ready to show it. If you felt fear just reading those lines, you’re…
How To Build A Personal Brand As A Doctor In A Way That Doesn’t Feel Like A Second Job
Building a personal brand requires a bit more effort than to “just create content”. And while this does mean there’s work involved, the good news is you’re likely putting in…
The Most Important Thing To Remember Before You Start A Medical Blog
As a doctor, you suffer from the curse of knowledge. As an expert, you don’t remember what it was like before you learned what you now know. You try to…
How To Start a Medical Blog in 2023
Today I received a DM from a colleague asking for guidance on how to start a medical blog. The simplest answer to this question is: start writing. You don’t need…
4 Key Characteristics Every Kickass Lead Magnet Must Have
You just can’t grow a medical practice in 2023 without an effective lead magnet. The best lead magnets are digital assets you plug into your marketing automation platform. Your potential…
Creating Content Must Be Part Of Your Marketing Plan – Here’s How To Get Started
I have been a consultant for medical practices and healthcare-related businesses for more than 6 years. In that time, I’ve helped each of these businesses put together a marketing plan…
3 Platforms For Doctors Looking To Start An Email Newsletter On A Budget
I have been a medical entrepreneur and content creator for more than a decade. During that time, I’ve learned the best way to nurture relationships with current and potential patients…
5 Apps To Easily Record Video Messages As A Doctor in 2023
Using video is the best way to communicate with your patients in 2023 and beyond. Video messages allow your patients to consume your recommendations at a time and place most…
The Most Successful Independent Doctors Leverage Video In Their Practice – Here’s How To Do It In 2023
Being good on video gives you an unfair advantage as a physician. And I’m not talking about being attractive or good-looking. I’m talking about using video to communicate with your…